Wal*Mart May Have Customers Deliver Your Online Orders…On Their Way Home
This new marketing phenomenon is sometimes called ‘crowd sourcing’ or ‘sharing the economy.’
In a nutshell, Wal*Mart customers would be given a discount or stipend to deliver goods from the stores to the homes of customers who ordered them. Kind of a paid favor as in, “could you drop this off to Mr. Smith on your way home…here’s a coupon for your trouble.”
Interesting, to be sure. So don’t be surprised if you order something from Wally World online and it gets delivered by a toothless fat guy who’s driving a 79 Vega and has an inch of butt crack showing. He’s your friendly Wal*Mart Customer Delivery Guy.