New Type Of Allen’s Coffee Brandy On The Way In May
According to the Lewiston Sun Journal, a new type of one of Maine's favorite spirits will arrive in stores next month.
M. S. Walker, the maker of Allen's Coffee Brandy, will release Allen’s Cold Brew Coffee Flavored Brandy in May.
The company intends to capitalize on the growing popularity of cold brew iced coffee. For the uninitiated, cold brew coffee is made by steeping the grounds (like you would do to a tea) for 12 hours. It produces a smoother, less acidic, beverage. Cold brew has gained in popularity over the last few years.
As with the virgin version of cold brew, the new Allen's will be smoother and less acidic. It is said the new booze will have notes of chocolate, cherry, raisins, and wood. Additionally, it will come in a re-designed glass bottle (instead of the plastic bottle that the normal coffee brandy comes in).
M. S. Walker, based in Massachusetts, will pair the launch of the new beverage with a $25,000 commitment to help Maine hospitality workers.
While it has lost a little ground, to Fireball and Tito's Handmade Vodka, over the last few years, it is still Maine's best-selling spirit. Last year, we bought nearly 91,000 cases.
Get more details on the Allen's Coffee Brandy Facebook page