Insofar as Cooler Designs Go, the ‘Coolest’ is, well, The Coolest! [Video]

I never thought I needed anything in a cooler besides a box that could keep my cold stuff cold. Well, after seeing "The Coolest," I decided I need to have one of these. This is brilliant and so well thought out and self-contained. If you want one, too, perhaps I can get us some kind of bulk discount. Let me know :-)

Wanna hear something amazing? This product was funded with a Kickstarter campaign started by inventor, 39-year-old Ryan Grepper who, in less than two months, raised over $13 Million. Yes, it's the most successful Kickstarter campaign ever!